Strategic communication and consulting
We work closely with your team to design, execute and promote product launches and marketing campaigns. We will ensure your message reaches our international audience, and will provide you with progress reports regularly. A recent marketing campaign is described below:
Wound Hygiene concept: MA Healthcare worked closely with ConvaTec to develop the Wound Hygiene concept at a consensus document meeting with international key opinion leaders. We prepared a brief and agenda, organised the meeting, and then published the key outcomes in the Journal of Wound Care (JWC). We continued promoting the concept via adverts, e-shots and digital events, and have recently developed a survey with more than 1000 respondents and shared the results in our journals
Hollister campaign: MAH have worked with Hollister over several years as a media communication partner, growing and developing their campaigns from a singular study-day event to what is now an interconnected set of bespoke activities, ranging from advertising to CPD-accredited, e-learning platforms, from consensus meetings/documents to webinars, from writing for publication workshops to award sponsorships, and full-scale conferences. Preplanned to a set of defined objectives to achieve a set marketing plan, these annual campaigns are thorough and complete, both in their development and delivery. MAH’s dedicated staff undertake all of the work towards ensuring that the set benchmarks are achieved.
Wound Hygiene concept: MA Healthcare worked closely with ConvaTec to develop the Wound Hygiene concept at a consensus document meeting with international key opinion leaders. We prepared a brief and agenda, organised the meeting, and then published the key outcomes in the Journal of Wound Care (JWC). We continued promoting the concept via adverts, e-shots and digital events, and have recently developed a survey with more than 1000 respondents and shared the results in our journals
Hollister campaign: MAH have worked with Hollister over several years as a media communication partner, growing and developing their campaigns from a singular study-day event to what is now an interconnected set of bespoke activities, ranging from advertising to CPD-accredited, e-learning platforms, from consensus meetings/documents to webinars, from writing for publication workshops to award sponsorships, and full-scale conferences. Preplanned to a set of defined objectives to achieve a set marketing plan, these annual campaigns are thorough and complete, both in their development and delivery. MAH’s dedicated staff undertake all of the work towards ensuring that the set benchmarks are achieved.
